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Our Vision

To be a globally recognised beverage brandthat stands for human connection.

R.B.S was born from founders who believed what most people thought was impossible. When belief flows through people, they can build anything.

Our Mission

To craft...
beverages made to world-class standards.

To be present...
at every moment that matters, from the quiet first sip to the loudest celebrations, in any country, at any table.

To grow...
communities by building a thriving business that lifts people, creates opportunity, and shows what resilience can achieve.

To move...
beyond geographies carrying the spirit of resilience to every market we enter, as a proof that origin is a superpower, not a limitation.

What We Stand For.

Resilience
We Build Where Others Hesitate
We built where others hesitated and proved that quality can be created anywhere belief runs deep.
Quality
World-Class by Design
Our beverages meet rigorous quality standards because care is built into every line, every process, and every product.
Integrity
Trust in Every Action
We act with honesty, responsibility, and care in every decision we make, building trust with our employees, customers, partners, and communities.
Customer Obsessed
Built Around the People We Serve
We listen, learn, and respond to the needs of our consumers and customers, creating brand experiences that are reliable, enjoyable, and made with care.
ESG
Growing Responsibly
We build with care for people, communities, and the environment, making choices that support sustainable growth and a better future for everyone we serve.
Diversity & Inclusion
Many Voices, One Flow
We are strengthened by the different people, cultures, ideas, and communities that shape who we are and the consumers we proudly serve.
Joy
Every Sip, a Celebration
Our drinks are part of life's happy moments, shared at meals, gatherings, and everyday milestones.
People
Our Employees, Customers, and Partners
People are at the heart of RBS. Our employees drive quality, our customers inspire our choices, and our partners help us grow. Together, they are the reason we exist.
Leadership

Guided by governance. Driven by execution.

RBS is led by a governance structure and management team focused on quality, market growth, sustainability and long-term value creation.

Executive Team

Chief Executive Officer
Chief Executive Officer
Mbithe Makau
Quality Lead
General Manager
Amanuel Tsegai
Quality Lead
Commercial Lead
Ivan W Mutibwa
Quality Lead
Production Lead
Wondemagegn Belhu
Our Facility

Built modern. Built to last.

Our facility runs advanced bottling systems capable of producing multiple SKUs at scale. Every line is supported by quality controls that match regional and international standards.

  • Advanced multi-SKU bottling systems
  • Continuous quality control processes
  • Scalable production capacity
  • Modern infrastructure and equipment
  • Ongoing technology investment
View our food safety policy
RBS Manufacturing Facility, Juba